Formulación del plan estratégico 2019- 2021 de la empresa Tecnología Desarrollo y Medición

Abstract

The objective of this professional sufficiency report is to explain the process of formulating the strategic plan of the company Tecnología Desarrollo y Medición SCRL (TDEM) for the period 2019-2021, whose main activity is the service of contrast of electric energy meters and has as clients to distribution of electric energy at the national level. The formulation of this strategic plan had the vision, mission and values of the company as pillars for its development. From the beginning, its main problems were identified, which were oriented to be results through the strategic process in accordance with a methodology that, being iterative and interactive, merited permanent monitoring in the execution and which was segmented into three sequential stages; The first stage being the situational diagnosis of the company and based on these inputs, continue with the second stage that allowed the strategies to be formulated through the use of the following tools: SWOT Matrix (MFODA), Peyea Matrix (MPEYEA), Internal-External Matrix . (MIE) and Grand Strategy Matrix (GE). Culminating with the third stage, which consisted of the selection process of the main strategies using the Strategic Decision Matrix (SDM), Quantitative Strategic Planning Matrix (MCPE), Rumelt Matrix (MR) and the Ethics Matrix (ME).